It’s been a while since we’ve updated our Kyary Kyalendar. Here’s the new CM series.
It used to be that popular songs were used in commercial campaigns to push products. Kyary tends instead to use commercials to push songs, in anticipation of their popularity. (Example: “Ninajari Ban Ban” and the au campaign.) Thus, odddly enough, the CMs are used to build up a song’s fan base before release:
The new g.u. campaign uses Kyary’s not yet released single “Invader Invader,” which will come out May 15.
Yes, that’s right. Kyary’s going all Mars Attacks on us. (Slaps forehead.) As usual, I shoulda seen that one coming.
And here’s the press release in alien get up:
Update: Youtuber AllMakesCombined has a fancam video of the complete song from an April 14 NYC Kyary Kyoncert.
Hmm. I like the playful Space Invaders theme, but I don’t think this is going to be one of my Kyary favorites. I don’t like the buzzing, monotonous techno beat. However, I’ve been known to change my mind about Kyary songs after the video interpretation sinks in, so I guess I’ll have to wait and see.
What’s the next Kyary trope going to be? She’s done ninjas/anime, she’s done monsters/haunted houses, and now she’s done space invaders/aliens. We should be able to figure this thing out . . . Dangnabbit, I’m tired of Kyary doing predictable tropes that I nevertheless did not predict!
So, here are some predictions:
1) Spy movie/thriller
3) Fairy tale/Snow White/Sleeping Beauty/Cinderella/etc.
4) Bollywood/South Asia theme
5) Arabian Nights/Alladin
6) Adventure/Indy Jones/National Treasure/Night at the Museum/etc.
7) Jungle/Tropics/or South Pacific